Our Story

How It Started

Founded in 2021 during the COVID-19 era, HoneyMasters was born from a heightened awareness of health and wellness.

Driven by a commitment to excellence, we provide the finest premium honey, delivering exceptional value to our customers. 

Today

We carry this vision forward by meticulously researching and sourcing natural ingredients, nurturing and harvesting them with care to maintain their purity.

Inspired by the wisdom of bees and the healing power of honey, we continue to honor nature's remedies in every jar.

Mission

To sustainably produce premium-quality Mānuka Honey that enhances the well-being of our customers while preserving Australia’s natural biodiversity and supporting local communities through ethical and responsible beekeeping practices.

Vision

To be the leading Australian Mānuka Honey brand, renowned globally for our commitment to purity, sustainability, and innovation, while fostering a deeper connection between people and nature.

Core Values

Sustainability: Committed to ethical beekeeping and preserving Australia’s biodiversity.

Quality & Authenticity: Delivering pure, premium Mānuka Honey with the highest standards.

Community & Innovation: Supporting local beekeepers and advancing health-focused solutions.

Our Leaders

  • Peter Chu

  • Maverick Doan